Highlight local popular events in your listing

Adding local events to your rental listing is a great way to attract more guests. People are always looking for things to do and see when they're on vacation, and what better way to entice them than by highlighting the popular events that are happening in your area? Make sure to include information about the event and, if possible, provide a link where guests can purchase tickets or learn more.

Include the event location in the 'proximity to' section in your listing

Guests will appreciate knowing how close your property is to the event location. Make sure to include this information in the 'proximity to' section of your listing. This will give potential guests a good idea of how convenient it would be to stay at your rental during the event.

Provide a list of local transport options

Getting around in an unfamiliar city can be stressful, so make it easy for your guests by providing a list of local transport options. This could include information about public transportation, taxi companies, or even bike rentals. By providing this information upfront, you'll make your guests' stay more enjoyable and they'll be more likely to leave a positive review.

Consider event timing and be more flexible with check-in/check-out timings

Events often have specific start and end times, so it's important to consider this when figuring out your check-in and check-out times. Being more flexible with these timings can help you accommodate guests who are attending the events. For example, if an event is starting at 3 pm, you could consider allowing guests to check-in earlier so they have time to settle in before attending the event.

Discuss partnerships with popular events well ahead of time to create promotional opportunities

One way to attract more guests to your vacation rental is by creating promotional opportunities with popular events. For example, you could offer a discount to guests who purchase tickets for the event or provide a free shuttle service to and from the event location. It's important to discuss these opportunities well ahead of time so you can plan accordingly and make the most out of the event.

With the events industry projected to continue growing at a rate of 13.5% until 2028, 2024's events calendar is sure to attract a lot of visitors to your area. By following these steps, you can prepare your vacation rental for the influx of visitors and attract more guests to your property. Remember, highlighting local events, providing information about transport options, and being flexible with check-in/check-out timings can help make your guests' stay more enjoyable and result in positive reviews. With a little planning, preparation and creativity, your rental could be the go-to accommodation for event-goers in your area.